Start with three questions
Who shops with you?
Think about homeowners, maintenance teams, contractors and local businesses. Use your counter enquiries and existing orders to understand the mix.
What are they asking for?
Record the tasks, sizes and constructions people request. A request you cannot currently fill is useful information, even when it does not become a sale.
What can your store support?
Consider display space, storage, handling, delivery arrangements and the money available for stock.
A typical retail ladder range
Use this selection as a starting point for your store. It covers everyday A-frame sizes, extension ladders and versatile alternatives. Choose opening quantities around your customer base, available space and stock budget.
| Ladder type | Retail sizes and models to consider |
|---|---|
| Aluminium A-frame ladders | 4 Step · 6 Step · 8 Step · 10 Step |
| Extension ladders | 6 m (3.4 m closed) · 7.8 m (4.2 m closed) · 9 m (4.8 m closed) |
| 6-hinge multi-purpose ladder | 3.3 m model |
| Single-sided partial fibreglass ladders | 6 Step · 8 Step · 10 Step |
| 3-in-1 medium-duty extension ladder | 14-rung model · 2.3 m / 3.7 m |
| 5-in-1 medium-duty combination ladder | 8-rung model · 2.4 m / 6.0 m |
This selection includes different extension-ladder models. Closed lengths and configurations vary: check the exact product specifications when ordering. The combination-ladder dimensions above follow the current product pages. Ladder dimensions are not standing heights or working reach.
Test an industrial range where your customers need it
If your store serves mines or industrial maintenance teams, consider trialling a focused selection of industrial ladders alongside the retail range—for example, full fibreglass models where customers specify that construction. Start with actual enquiries and a small trial suited to your stock budget, then expand as orders justify it.
Confirm the customer’s required size, working load, construction and site documentation before recommending a model. Partial and full fibreglass have different construction; check what the site specifies. Confirm trade pricing and supply arrangements before ordering.
Help your counter team ask the right questions
- What task does the customer need to do, and at what height?
- What total load and working environment must the chosen model suit?
- What space, transport or storage limits need checking?
- Does the buyer require a particular construction or model-specific documentation?
Keep the catalogue and buying guide close to the sales counter. Where the specification is uncertain, ask for help before recommending a model.
Let actual sales guide the next order
Review your opening range after the first month, then regularly as trading patterns become clearer. Look at sales by model and size, repeat enquiries, quotations that did not convert and requests you could not fulfil.
Consider gross margin, cash tied up and floor space alongside units sold. Replenish deliberately and expand where the evidence supports it. A busy enquiry list can reveal interest; confirmed orders show what customers have committed to buy.
Let’s plan a range around your customers
Tell our Honeydew team about your store, customer mix, available space and delivery town. Add a stock budget or preferred models if you have them. We can discuss a starting selection and prepare a quotation around your requirements.
No product codes needed to start the conversation.
